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Detailed Selling Lead Description
Subject: Team Aller Aqua at World Aquaculture 2017
Message:
Aller Aqua is manning the booths at the event with representatives from Africa
as well as the company’s Danish headquarters. Visit them at booths 1+2 all
days of the conference to learn about the company strategy for Africa, and how
they grow together with their customers.
Niels Lundgaard, Commercial Director for Africa: “In Africa we have highly
skilled teams in place, and we enter the markets with our usual approach; We
want to grow with the customers and help them increase the output on their fish
farms. We do this by providing extruded fish feed, advice and training. We
further hold seminars and participate in local events and exhibitions.”
Lasisi Nurudeen, MD/Country Manager, Aller Aqua Nigeria: “Many fish farms
have gone down the drain due to lack of technical knowledge and poor cost
management. Aller Aqua, with dedicated teams across Africa, have been
supporting farmers to improve the dynamics of fish farming. We believe that
when the farmers have a profitable harvest, we, the feed miller will have
continuous patronage. Meet me at our stand to share our success story in
Nigeria.”
Dr Hanno Slawski, Group R&D Director: “Due to the fast-growth of catfish and
Tilapia, it can generally quickly be demonstrated, that high-performance feed of
stable quality enables faster fish growth and gives fish ready for the market
earlier than commonly observed. The feeds now gaining popularity in African
markets could also be used for indoor RAS farming. Such a quality level would
not be everyone’s first thought when considering the ideal product for the two
species. However, given the popularity of this fish and its local price, farmers
are adapting to better feed to keep this a constant in an otherwise often
challenging environment.“
Leon Günter, CEO, Aller Aqua Zambia: “The Aller Aqua Zambian factory is an
industry-shifting investment in the Southern African aquaculture value-chain.
This local aquafeed manufacturing capability will make international quality
products available to the SADAC market with a delivery-time and customer
support that has not been available until now. A core strategy of our market-
entry in Southern Africa is to replicate our hands-on training courses for smaller
farms, which have proven very popular in Egypt and East Africa. A $10 million
investment in the latest aquafeed technology will enable us to produce a
product range unmatched in the region in terms of performance and
environmental friendliness.
As the largest aquafeed factory in Sub-Saharan Africa, this is a clear signal that
Aller Aqua intends to support the continent’s vision for aquaculture for many
years to come. We look forward to welcoming our first customers in
August!”Aller Aqua activities during World Aquaculture 2017!
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