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Descripción Principal Detallada
Asunto: United Kingdom - Offer - Fresh - Frozen - Loch Duart: a modern tradition - Scottish salmon
Mensaje:
There are those that will say that salmon farming is difficult or just plain wrong but
at Loch Duart we believe differently. If you go through the history of man, you will
find almost every advance in human knowledge and almost every form of progress
has been implacably opposed by a varying number of people. At Loch Duart we
believe that farming the sea is here to stay. By this we mean that we will be
farming in pens at sea just as our forefathers learned to farm cattle. A great man
once said the opposition to farming at sea is just the same as the opposition to
breeding cattle when the first hunters decided to do it. “Those animals will make a
mess in the village, kick the kids and eat all of our crops!†Now, of course it is a
traditional profession in our countryside.
As our fishing fleets dwindle and the days of the “sea hunter†decline, the future of
fish protein as a source of food for us is under threat. Unless we find efficient ways
to farm in the sea, we will remove the option for most people to eat fish. This
means we have to farm in order to learn how to. Just as importantly, this form of
farming must become a way of life for coastal communities, otherwise they too will
decline as they have for the last 50 years. Sea fish farming has to become a
tradition, just like all the other rural professions - or we will lose these communities.
So when we decided to review our website, this was the brief we gave to our
designers and we think that they have come up with a new way of looking at the
world.
Much has changed since www.lochduart.com first appeared and, although
extended and regularly updated, it has now been replaced by a completely new
website which reflects many of the technical advances of the Internet and the
requirements of much more sophisticated and demanding audience.
“We are still a small, independent Scottish salmon farm but we want people to be
able to access and understand what matters to us. Our production may be limited
but our message is not. Our salmon is well-known - by people, who buy our
portions direct as consumers and by those who see it on restaurant menus. Our
new website has our farming methods, a library of recipes and listing of
restaurants and specialist retail stockists – in fact, everything people interested in
farmed salmon of the highest quality need to know,†- Nick Joy.
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