Marine Stewardship Council - MSC Worldwide Headquarters
Name: Mr Rupert Howes
Phone: +44 (0) 20 7246 8902
From an early age, Rupert Howes was passionate about nature. Influenced by conservationists like David Attenborough, he was determined to make the world more sustainable. Although he ultimately became an economist instead of a marine biologist, he never strayed from his childhood passion. He worked with environmental organizations, wrote a book on motivating industries to improve environmental performance and championed corporate responsibility. In 2004, he became CEO of Marine Stewardship Council (MSC) because, he said, his economic training and general pragmatism “convinced me that we have to work with the grain of the market if we are to shift our economic system to a more sustainable footing. Markets are not perfect, but they can work better.” When Rupert arrived, MSC was not thriving. He revitalized the organization by hiring new staff, improving finances and developing a strategic plan. Since then, the number of fisheries undergoing certification has tripled, and the number of MSC-branded products has doubled.
Hotel group Iberostar obtains MSC’s chain of custody Spain
Iberostar Group presented on Friday its new sustainable fisheries initiative together with the Marine Stewardship Council, becoming the first hotel chain in southern Europe to have the chain of custody of MSC.
Fresh cod exports grow but frozen cod sales fall Norway
A total of 5,700 tonnes of fresh cod, including fillets, were exported with a total value of USD 25.2 million in May, representing a 4 per cent growth in volume and a 12 per cent increase in value, according to the Norwegian Seafood Council.